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OCTAVE Business Advisory Group (OBAG)

OBAG is first of its kind in India to be implemented by any business school. The genesis of the program is based on the real needs expressed by 100 HR managers about what they expect from fresh MBA graduates. The employers of MBA graduates have constantly complained about lack of practical knowledge among the graduates. OBAG is designed to meet the need of the industry. There are 3 stakeholders to make each project a success. Involvement of a senior manager or a director from the host company ensures that the project gets high visibility and priority inside the organization. Also, real value is in implementing the findings otherwise it would become yet another theoretical exercise. A mentor with industry experience is attached to the project. His job is to guide the team whenever they are stuck while promoting initiative taking among the team members. He also acts as a mediator between the student team and the host company director or the sponsor. Then the student teams, who are expected to be motivated, put in extra efforts and meet the objectives jointly set and accepted by all three stakeholders as above.

Students work starts OBAG projects from second semester. Before taking up the responsibility of executing critical work under OBAG, the students prepare themselves in the first semester via building a small business operation under Octave Entrepreneurship Program (OEP).

Further Reading

  1. White Paper on OBAG
  2. Case Study on Shreejee Products - How SMEs are collaborating with OCTAVE students for gaining better understanding of local markets?